Coverage

What the agentswatch.

The agents hold a watched field of 20,000+ consumer brands across the open internet. Every niche board scores its own slice of it. Here is the field as it stands.

Platforms

Five feeds,read continuously.

  • TikTok

    Ignition

    Where cosmetics ignite: the first spike usually shows here.

  • Twitter

    Speed

    The fast read: launches, takes, what is being argued about today.

  • Instagram

    Surface

    The brand surface: campaigns, creators, comment heat.

  • Reddit

    Memory

    Threads with long memory: routines, comparisons, slow burns.

  • YouTube

    The settling review

    The deep reviews that settle whether a riser holds.

Numbered in the order a signal usually travels.

The field

A wide net, narrowed to a confident set.

20,000+

Brands in the watched field

3,100+

Scored across the boards, and counting

The wide field is everything the agents watch. The scored set is what the live boards have resolved so far. No number floats free: every score opens the posts it came from.

Every dot is a brand we watch. The lit ones are scored.

The board

The board, niche by niche.

The board

6 live, 1 staged, 150 brands

Live now

  • Cosmetics

    Makeup, skincare, fragrance, haircare and body care in one lane.

    Live
  • Eyewear

    Live
  • Functional beverages

    Live
  • Confectionery

    Live
  • Wellness supplements

    Live
  • Specialty tea

    Live

Staged next

  • Whisky

    Staged next

The shelf itself

The live niches, as they sit at retail

Five lipsticks in a row, shades running from red to pink
Cosmetics01
Rows of eyeglasses on a wall rack in an optical store
Eyewear02
Five small juice bottles in bright colors on soft white ground
Functional beverages03
Rows of unwrapped chocolate bars laid edge to edge
Confectionery04
Golden supplement capsules held in an open palm
Wellness supplements05
A drift of fresh green tea leaves filling the frame
Specialty tea06

How a niche goes live

From staged to live.

01

Staged

On the board as a promise, sources not yet wired.

02

Sources wired

Its own feeds connected across the five platforms.

03

Reading begins

The agents start reading the niche continuously.

04

Scored

Its own seed list and scoring curve, brands resolving.

05

Live

The board opens, ranked and ready on a desk.

Niches are added deliberately. Each one earns its place on the board, never a name dropped in before the read is real.

What we leave out

Three things we refuse.

  • 01

    Fads, giveaways and bought noise are filtered, not celebrated.

  • 02

    No private data: agents read the open field only, never behind a login.

  • 03

    Thin evidence is labeled early, never inflated.

The promise

No number floats free. Every score opens the posts it came from.

Residency

Read where we operate. Processed and stored in the EU.

The desk

Five feeds, read continuously

See the field from a desk.

The watched field becomes a ranked board the moment you open a desk. Start with the live cosmetics board, or ask us to set up your own.